Art Direction
These projects explore branding as an evolving creative system rather than a static identity, combining strategy, storytelling, and visual direction across social media, digital campaigns, packaging, print, and web. From identity development to ongoing creative execution, each project is designed to build recognizable brands that remain adaptable across platforms while balancing aesthetic quality with communication, engagement, and performance. The work reflects an approach rooted in creative strategy, cultural awareness, and scalable brand systems, with an emphasis on consistency, audience connection, and thoughtful art direction.
Digital Illustration + Print
Bits & Pieces
Brand Identity + Visual System for Digital
Ludic Atelier
Creative Brand Direction + Packaging System
Vic’s New York
Brand Identity + Creative Strategy
Mar Beauty
Brand Identity + Social Art Direction
Brand Identity + Visual System
Roko Burger
Creative Brand Direction + Franchising Brand Strategy
